Seven Steps to Social Media Success for Small Business

clock June 5, 2015 07:07 by author Ogoing Team

What are the Seven Steps to Social Media Success for Small Business?

How can a small business achieve measurable success and consistent ROI using social media marketing on a budget? oGoing founder Sanjay Dalal presents seven steps to social media success.

Small businesses are beginning to launch and grow their social media initiatives. These companies need guidance and education on how to create an effective social media strategy, navigate the social networks, manage customer interactions, analyze the results, and achieve consistent ROI.

oGoing is USA's leading local business social network. Join oGoing to get found online, share your story, promote products & services, and attract new customers. Join here.

 oGoing presents the Seven Steps to Success with Social Media Marketing for Small Business guide:

Seven Steps to Social Media Success

Social Media Success Step 1: Set social media objectives and goals

What does the business want to gain from social media marketing initiatives? What is the key objective? Is it to increase qualified leads, deliver better customer service, get more business, create a great brand, obtain better reviews or gain more trust? If the business is starting out on social media, it will take a lot of effort and time to undertake multiple objectives simultaneously. Ask the marketing manager or owner what their immediate goals are! Be very specific about the social media marketing objectives.

Social Media Success Step 2: Determine the social media channels, and create a beautiful profile or two

It's easy to fall in the trap of creating profiles on multiple social media channels, and then forgetting about them. Just having a profile is like an empty store front. No customer would dare go there. Social media is all about engagement. Each social media channel takes at least 4 to 6 hours of management every week. A business needs to be judicious of the time and resources, and start out with one or two social media channels. Creating a beautiful profile that exemplifies the business and gets customers excited is the first step.

Social Media Success Step 3: Listen and learn from the customers, partners and industry experts

Ask this question: "Who are our customers and what can we learn from what they are saying and doing?" Most of the business' customers would already be using social media. It's easy to find these customers (search for them), and see what's going on. The business also needs to think about "Who are the customers' customers?" In short, a business must take the time to learn about the customers' needs, and understand the customers' perceptions. The business should also learn how the partners are using social media, what the experts are saying and the industry trends.

Social Media Success Step 4: Make new connections with customers

It's time to connect! Once the business has determined who the customers, prospects, partners and experts are, it should begin connecting with them. Connect slowly! It may not make sense to connect with competing customers at the same time. It's best to follow a few customers, and engage well with them. Are more connections better? Just connecting with many users without real engagement does not yield promising results. Do not get caught up in the game of buying new followers or fans for the social channels - most of the paid connections are inactive users and the business will not materially benefit from them. Quality of connections matter a lot, not the quantity.

Social Media Success Step 5: Engage with customers

Promote the customers, ask customers for feedback, and provide answers to questions. Once a business begins listening and following the customers, the managers should share what their customers are saying. Promote the customers' updates. Respond to customers' messages. Get feedback about the products and services from the customers. Ask questions from customers about their updates and begin a conversation. Whenever possible, answer the customers' questions immediately and frequently. Engage with the customers! The more a business engages with their customers and prospects online, the better the ROI.

Social Media Success Step 6: Share relevant content. What would inspire and excite the customers?

Ask this question: "What do your customers want to learn from you?" Are customers seeing and treating the business as the subject matter or industry expert? Does the business have something interesting, inspiring and useful to share that will get them excited? Customers do not have the time to check your business updates, stories, product briefs and services daily. Customers have their own businesses to run. Customers want something that can help them do better business, and the job of social media managers is to provide this information. This is where the rubber meets the road.

Social Media Success Step 7: Analyze and repeat

Did the business realize the aforementioned social media goals? If the business followed through on the six success steps above, it would achieve most of the said objectives. How does one achieve all the goals? It's quite simple: Do more of what's working. Correct what's not. Be nimble! Social media is a fast-changing paradigm. It pays to be creative, and if a business has to start all over again, that's fine! The best barometer for success: Are the customers engaged?

Many small business owners and entrepreneurs need help with their social media management. The experts at oGoing have created a highly affordable social media marketing program for small business that begins at only $99 a month. Learn more

About oGoing

oGoing is USA's leading local social network for small business. Over twenty thousand entrepreneurs, small business owners, startups, service providers and SMB are using oGoing to connect, share, network, promote and grow their business. Join oGoing today

oGoing B2B Social Network - Get found online and Boost SEO

clock June 1, 2015 17:21 by author Ogoing Team


Online Business Networking and Marketing for small business on oGoing


"Every small business owner should be on oGoing"

- Stephanie Ardrey, iVentLABS, Newport Beach


Join the B2B Social Network


oGoing is an amazing platform and network to:

1. Share Your Story
2. Get Found Online
3. Online Business Networking
4. Social Media Marketing
5. Attract New Customers


Join oGoing Now


Join the B2B social network for small business oGoing


Why Join oGoing?


Small businesses are vital to America's economic future; 28 million small business owners, service providers, entrepreneurs, startups and SMB create two-thirds of all new jobs and spend over $5 trillion annually in USA. There are over 125 million small businesses worldwide. Most small businesses have no web presence, much less social media visibility. oGoing's mission is to help promote local businesses throughout the world. oGoing provides entrepreneurs, owners and professionals a powerful social media network that promotes the business, boosts online visibility, increases website traffic, improves SEO ranking, generates warm leads and attracts new customers.


 Jumpstart Social Marketing


Social Media Marketing Boost for small business on oGoing provides over ten thousand professionals, service providers, owners, entrepreneurs and consultants the most amazing social media marketing and business networking platform to connect, network, share, promote and grow their business! Sanjay Dalal, serial entrepreneur, founded oGoing - the leading B2B small business social network. Dalal is on a mission to grow the small business community to over 10 million startups, small businesses, SMB and growing companies.


 Grow Your Business Network


Get found online, Expand your Business Network and Grow your Net Worth on oGoing


Leading B2B Social Networking Platform


Join oGoing Now


"Have you ever tried a side by side comparison between oGoing and other networks? I suggest you do it, and you'll see a huge difference in features and capability. On these criteria you'll really appreciate what oGoing is offering small business owners, service providers and entrepreneurs in a clearly superior way. And this is not a subjective "plug" for oGoing but an objective, direct comparison of features. It is simply giving credit and recognition to where it is due - and I believe oGoing deserves it!" - Alejandre Abaygar

Connect, Share and Grow your Business on

clock May 28, 2015 18:17 by author Ogoing Team

Connect, Share and Grow your Small Business on oGoing


oGoing Invites you to Join the Leading B2B Social Network for Small Business.

Connect, Share and Grow your Business!

Go here to Learn More and Join Today



Social Media, SEO and Search Marketing - Spending too much time?

clock February 18, 2015 04:35 by author Ogoing Team

Are you still doing marketing the old way?
1. If you build it (website), they will come (customers). No one's coming!
2. I already have a website. Isn't that marketing?
3. I paid an SEO guy ton of money, and nothing happened! No leads.
4. I have social media profiles on Facebook, LinkedIn, Twitter, Google+, Pinterest, Instagram. Still no traction?
5. I started my blog. How come no one's commenting or doing anything?

Have you experienced any of the above? Still trying ad-hoc marketing tactics? Still shooting for your target customer with your eyes closed?

Social Media is exploding worldwide. There are over 2 billion people using various social networks. You cannot afford to do marketing the old way. How does your business stand out and shine?

Social Media Explosion

Marketing in 2015 requires a paradigm shift:
1. Your website needs to be "pushed" in front of your target customers (the world has over 1 billion websites).
2. Your website is not an end-all-be-all for marketing. Although, it is an important element of your marketing mix.
3. SEO doesn't equal marketing. It's great to be ranked high on search engines. It's one piece of the marketing puzzle.
4. Socia media profiles doesn't equal all of marketing either. Social networks help you connect where your customers are.
5. Your blog allows you to share original thought-provoking content and generate further interest from your customers.

These are some of your assets in your marketing mix, and you need to be fully aware of how they fit in the overall digital marketing strategy.

Majority of small business owners and marketers are investing a minimum of four to six hours a week on social media and online marketing. Social Media and Digital Marketing requires considerable work that includes: 

1. Chalking out a cohesive marketing strategy
2. Establishing marketing channels and programs
3. Creating a robust communication and messaging platform
4. Creating, managing and posting engaging content
5. Using paid social and search advertisements
6. Connecting with new customers and influencers
7. Collaborating and having conversations with customers
8. Providing customer service through social channels
9. Sharing timely offers and new specials
10. Following up with and nurturing new leads
11. Converting warm leads to sales, and
12. Analyzing and monitoring the impact of social media and marketing campaigns.

oGoing provides highly affordable and innovative social media and digital marketing service, oGoing Max for maximum engagement with customers, increasing online exposure, improving SEO, sharing inspiring content, growing website traffic and attracting more customers. Small business owners, entrepreneurs, service providers and SMB who don't have the time and resources to do marketing themselves love the new oGoing Max service. Our approach takes the guesswork out of social marketing.

Our Digital Marketing Process

oGoing Digital Marketing Process and Plan


oGoing Max marketing services are tailored for your specific business need. We begin with complimentary digital marketing consulting to understand your current marketing effort, your target customer and available market. We then provide a proposal to jumpstart your digital marketing for maximum impact! Our proposal will include how to find and attract new customers, how to market online using all available channels, how to build a sales funnel, when to connect and engage with customers on social networks, how to nurture existing prospects, and most importantly, how to convert warm prospects into sales. Once you sign-off on the proposal, we then go and execute our tested inbound marketing programs, and deliver real results.

Our Digital Marketing programs

Digital Marketing Services

Interested in learning more about our cutting-edge services? Contact us today for your complimentary digital marketing consulting. Our goal is to make you shine and stand out from all the noise, so that customers can find you, get to know your company, trust your brand, and open up to do business with you. Please email us at: sales at ogoing dot biz or call us at: +1-949-829-2742 is USA's leading B2B social network. oGoing gives SMB owners, service providers and entrepreneurs a powerful social media marketing platform that promotes the business, attracts new customers, boosts online visibility, improves website traffic and accelerates sales.

oGoing Helps Small and Medium Businesses Find New Customers!

Social Media Marketing in a Box for $999

clock November 7, 2014 08:47 by author Ogoing Team

Complete Social Media Marketing Services for 2015 by oGoing

oGoing Presents Our Best Holiday Special - Social Media Marketing in a Box for $999! ($2,500 value. 60% off)

oGoing team will manage, promote and expand your social media brand and presence on

Facebook, LinkedIn, Twitter or Google+ and for all of 2015 including the remainder of 2014 for $999 ($2,500 value. 60% off).

oGoing Social Media Marketing in a Box for $999


Maximum exposure and visibility on major social networks.

Local and mobile online presence in front of your customers.

Social media marketing program that doesn't break the bank.

According to a major study*, small businesses find social media to be very effective in reaching their marketing goals.

Small Businesses find Social Media Marketing quite effective

Social Media is found to be highly relevant for Branding, Word-of-mouth, Content marketing and Lead Generation.

What's included in this exceptional Holiday Special:

1. Our team will share weekly posts on major social media networks. Posts will be on specific topics relevant to your business, including offers, services, products, events, tips, community, activities, customers, success stories, best practices, spotlights, and much more! Think of oGoing team as your content marketing partner. We will do the actual work of creating and sharing content on your behalf. Bottomline: We will dazzle your audience with engaging content!

2. We will feature and spotlight your business profile on in your business category, and also give exposure to your business on our distribution networks. If you to go, you will see that on the right hand column, we have featured businesses. Your business will be featured in your category. Also, we will create specific posts that highlight what you do, and share it with our member businesses on network at least once every month. See this real post of customer highlight.   

3. We will spotlight your business multiple times on our distribution networks to give you more viral visibility. Ogoing has a strong presence on Facebook, Twitter, LinkedIn and Google+ (over 100K connections). e.g.  (we have over 45 channels on Twitter). We have strong presence in Orange County on all major networks and on

4. We will help you get found online on Google, Bing, Yahoo and 70 search engines, and grow your SEO rank. Every month, we will submit your website to search engines and directories, and ensure that you are listed correctly. We will find the relevant keywords that your potential customers use to search online, and include these keywords as part of our content marketing in step 1. above. Further, we will share with you techniques and best practices on how you can raise your SEO rank organically.

5. We will interact and engage with your prospects and customers on social networks. We will message them, mention them, and provide responses to their questions. We have first-hand knowledge on making quality connections, leveraging and warming-up these connections, converting these connections to qualified leads, and growing the business or product line. 

6. We will educate you on the latest social media best practices, tips, secrets and trends through bimonthly online webinars, podcasts or webcasts.


We will increase your number of quality connections on social networks (we will establish a baseline when we start the work, and share with you progress every month). We will increase your website traffic as we ramp up our marketing programs (again, we will establish a baseline based on your current website traffic, and track this and share with you our findings). We will increase your social network interactions with a focus on achieving real results as stated in 5. above. 


Ready to Get Going?


Sign Up for oGoing Social Media Marketing Services

Why choose oGoing for managing your social media?
1. Expose your Business to Thousands of potential customers Online
2. Increase your Website Traffic and Engage with more customers
3. Grow your Social Media Brand and Boost Your SEO Ranking 
4. Get the most affordable and effective integrated marketing solution is the nation's leading business to business social network. 
* We live and breathe social media marketing 24/7 
* oGoing team has been successfully managing social media services for clients for five years
* oGoing is a recognized leader in social media marketing solutions and consulting services
* oGoing founder & CEO has trained and consulted over 1,000 business owners on social media
* oGoing is a Facebook, Google, LinkedIn, Twitter, Microsoft, Salesforce and Apple trusted developer and partner.


Social Media Strategy and Execution

You can be rest assured that we will thoroughly plan, develop and execute your social media strategy.

We really dig social media. See what some of our happy customers are saying:

"I would highly recommend oGoing to any company looking to quickly and efficiently tackle their social media and online marketing needs, large or small." - Lily Otieno, Infinity Business Solutions, Brea, CA

"It's great to have oGoing help us with social media marketing for the past two years... oGoing enhances our brand and online presence, and attracts new entrepreneurs and business owners to our programs." - Mark Mitchell, Director, TriTech SBDC, Orange County, CA

"Great site for business networking! I highly recommend oGoing for any business executive looking to extend their reach beyond their immediate group." - Todd Herschberg, SEO and Online Marketing Guru, Silicon Valley, CA

"RBN is very appreciative of oGoing Team for their efforts in creating more exposure for RBN in recent months. Targeted online marketing and social media boost by the oGoing team on Facebook, Twitter, LinkedIn, Google+ and helped in growing our attendance at our recent event. RBN has decided to use oGoing marketing services, and we highly recommend OGoing for your company’s inbound marketing and social media marketing services." – Yousef Shafiee, Relationship Business Network, Orange County, CA


Sign Up for oGoing Social Media Marketing Services


questions? contact us here:

phone: 949-829-2742

oGoing Inc. 7545 Irvine Center Dr., Suite 200, Irvine, CA 92618

Mind the Business Podcast - Learn How to Navigate the World of Small Business

clock April 10, 2014 18:50 by author Ogoing Team

Mind the Business Podcast

The Mind the Business Podcast and Radio Show is designed to help you the Startup, Small Business Owner, and Entrepreneur navigate through the tough and sometimes confusing world of Small Business ownership.

Connect with Mind the Business on oGoing


Type Released Title Description
04/08/2014 "Mind the Business" #134 Email Marketing and Social Media   Mark Mikelat of Building Aspirations talks about how to m...
04/01/2014 "Mind the Business" #133 The 7 Deadly Mistakes, Part II Mel Cutler of Entrepreneur Revolution continues his discussion of...
03/25/2014 "Mind the Business" #132 The 7 Deadly Mistakes, Part I   There are hundreds of mistakes entrepreneurs can make in ...
03/18/2014 "Mind the Buisness" # 131 Attracting the Media How do you attract the media to your business?  In this show...
03/11/2014 "Mind the Business" #130 Selling the Benefits Sarah Michaels joins Suzanne and Darwin on this episode and talks...
03/04/2014 "Mind the Business" #129 Venture and Investment Capital Are you an established company looking for a huge investment of c...
02/25/2014 "Mind the Business" #128 Business Structures   If you are thinking about operating your business as a co...
02/18/2014 "Mind the Business" #127 Buying and Selling a Business Join attorneys Fred Pardes and Matt Stein of the Law Offices...
02/11/2014 "Mind the Business" #126 E-Mail Marketing Constant Contact's Kelly Flint shares some tips on how to conduct...
02/04/2014 "Mind the Business" #125 Business Plans You asked for it -- a show about business plans. A busines...
01/28/2014 "Mind the Business" #124 Non-Profit Organizations   For those social entrepreneurs who are interested in esta...
01/21/2014 "Mind the Business" #123 Branding Your Business On this episode of "Mind the Business", Eric Hannan, Managing Dir...
01/14/2014 "Mind the Business" #122 Business Development Chris Gonzalez, Managing Director of Business Development from iB...
01/07/2014 "Mind the Business" #121 Commercial Real Estate Learn all about commercial real estate from our guest Kyle Bosema...
12/31/2013 "Mind the Business" #120 Senior Corps of Retired Executives (SCOR... In this episode, Dennis Wright, Assistant District Director ...
12/24/2013 "Mind the Business" #119 Identifying a Pro-Business City or Loca... On this edition of "Mind the Business," our guest is Jessica Gonz...
12/17/2013 "Mind the Business" #117 Public Relations for the Small Business Learn about good public relations with our guest Katie Eakins Pie...
12/14/2013 "Mind the Business" # 118 Success Story: Nutburgers Carla Lee Johnston is our guest and tells her story of Nut Burger...
12/12/2013 "Mind the Business" #116 Wellness Programs for the Small Busines... Wellness is just not something you do at home.  It should al...
12/10/2013 "Mind the Business" #115 Dealing with Stress in the Workplace On this edition of "Mind the Business," Tanya Brown shares her in...
12/04/2013 "Mind the Business" #114 Marketing Your Website Now that your website is up and running, you ask yourself, "How d...
11/26/2013 "Mind the Business" #113 The 5 C's of Credit Taking care of your credit is one of the key ingredients of a suc...
11/19/2013 "Mind the Business" #112 Search Engine Optimization (SEO) Our guest on this show is Gerry Grant, the founder of
11/15/2013 "Mind the Business" #108 Relational Marketing Our guest today is Emma Tiebens, Founder and CEO of therelational...
11/05/2013 "Mind the Business" #111 Facebook Marketing Manny Lopez, founder of Brightside Advertising, reveals some...
11/04/2013 "Mind the Business" #101 Small Business Funding Eric Hannan from discusses the challenges small bu...
11/04/2013 "Mind the Business" # 102 Sales and Service Sarah Michael, the founder of, is an...
11/04/2013 "Mind the Business" #105 The Voiceover Industry Listen as Voiceover Artist/Actor Mike Villani shares wi...
11/02/2013 "Mind the Business" #109 Sales and Networking: The Personal App... Nance Rosen, MBA, joins us to talk about the human and personal a...
11/02/2013 "Mind the Business" # 103 Strategic Business Planning Starting and running a business takes a lot of thought and planni...

Facebook Small Business Marketing Boost powered by oGoing

clock March 26, 2014 13:15 by author Ogoing Team

Facebook Marketing Boost


Facebook Marketing Boost powered by oGoing is available now at an unheard of price.

With over 1.3 billion members, Facebook is still the most popular social network out there.

Facebook Small Business Marketing Boost powered by oGoing

But are you really maximizing your Facebook marketing efforts?

1. Are you getting more leads from your Facebook business or brand page?

2. Are you getting more people to sign up for offers through your Facebook page?

3. Are you getting more users to engage with your posts through your Facebook page?

4. Are you getting more Likes and connections through your Facebook page?

5. Are you getting more bang for your buck through your Facebook page?

When used effectively, Facebook can help you promote your content,
provide responsive customer service, improve website traffic,
generate warm leads, increase event attendance
, and much more.


Facebook Small Business Marketing Boost

In fact, businesses and organizations that use social media generate twice as many leads than those that don’t.


Did you know that 79 percent of Facebook fans are more likely to purchase from the business, and 85 percent recommend a brand they like to others?


oGoing provides Six months of Facebook Marketing Boost for only $999!

Facebook Marketing Boost for $999 for six months. Get seventh month free.


But wait, it gets better.

Sign up today for Facebook Marketing Boost, and get the seventh and eighth month at no-cost. WOW!! 

Eight months of Facebook Marketing Boost for only $999!

This offer is limited, and only available until September 30, 2014!


Buy Facebook Marketing Boost Now


"I would highly recommend oGoing to any company looking to quickly and efficiently tackle their social media marketing needs, large or small. We asked oGoing team to help us drive marketing and attendee participation for our Mastering Business Growth workshops in 2014. Our event registration exceeded by over 100% and our business generated 30% more attendee participation than the previous year. It is a great pleasure to work with Sanjay Dalal, founder & CEO of oGoing, as he developed a comprehensive and robust marketing strategy to achieve our key objectives, applied himself with great efficiency and enthusiasm, and understood what's required. We have been so impressed with the work done so far that we have already recommended oGoing to a dozen other companies
Lily Otieno, President, Infinity Business Solutions, Buena Park, California

What is included in this Facebook Small Business Marketing Boost package? A lot and a lot of marketing: 

1. Build professional profile. Your Facebook profile tells a story about you and your business. Does your profile excite your prospective customers? We will help build your professional company profile page on Facebook. 

2. Engage with content. We will share original, engaging posts on your behalf on your Facebook company page consistently (at least two posts every week). Our posts are designed to engage and improve your brand and visibility. 

3. Generate quality leads. Facebook provides the world's largest social network. We will research Facebook, find your target market, connect you with prospective customers and decision makers, and help bring quality leads every month. 

4. Group connect. Facebook provides groups to connect and share with potential customers from your industry, geography, interests, and more. We will help share engaging content in groups and create your own group as needed. 

5. Boost social media. We will share your Facebook company page in front of captive audience on major social networks every month through our distribution channels that reach out directly to over 100,000 professional users. 

Facebook Boost Social Media

6. Grow Facebook Likes. We will help grow your number of real Likes on Facebook with a big focus on quality, recommendation and interaction. Real connections on Facebook will drive real engagement and sales. 

7. Get found online. We will submit your Facebook business page to over 70 search engines each month including Google, Bing and Yahoo, to gain even more direct exposure and SEO ranking. Imagine your Facebook company profile getting shown on first page of search engines. 

8. What's oGoing on? We also will create your organization's profile on - the leading small business social network, and feature you for six months on the key category pages of so that you get found by even more customers. 

9. Get social smart. Every week, we schedule online coaching sessions for our business customers on various social media and online marketing topics including how to leverage Facebook to your competitive advantage. Register for these no-cost marketing workshops. 

10. Get answers now. Do you have any questions about social media, search or online marketing? Submit your questions, and get answers by our community experts. No question is left unanswered. 


Buy Facebook Marketing Boost Now


Why use oGoing for your Facebook Marketing Boost?

* oGoing Inc. is a Facebook, Microsoft, Google, Cisco, Salesforce, LinkedIn, Twitter and Apple development partner, Octane, California Small Business, SBDC, Success Academy and Chamber of Commerce partner.

* is the nation's leading business to business social network. We live and breathe social media 24/7

* oGoing team has been successfully managing social media services for clients for over five years

* oGoing is a recognized leader in social media marketing solutions and consulting services

* oGoing founder & CEO has trained and consulted over 1,000 businesses on social media

Do you have questions about our Facebook Marketing Boost package? 

Contact us today to get started. Call us at: 949-829-2742 or email us here.

* Please note that all sales on Facebook Marketing Boost services are final. There will be no refunds and no cancellations.

oGoing Max - Affordable Blogging, Local, Social Media & SEO marketing solution

clock January 7, 2014 07:40 by author Ogoing Team

oGoing Max - Affordable Social Media Marketing Service for Small Business

What is oGoing Max? 

It is an affordable blogging, local, social media and SEO solution for small business by oGoing. 

Who uses oGoing Max? 

Small Business Owners, Professionals, Entrepreneurs and Service Providers who don't have the time and resources to promote their business, are looking to grow their business with more leads, and want a powerful marketing solution that is affordable and doesn't break the bank! Our satisfied customers and partners include PromoKing, Zyllion, Day1, NatraGood, GRA, Madison, Gene Morris, CEO Advisor, JanMart USA, TriTech SBDC, Shaun Hurley, RBN Relationship Building Network, Largest Mixer, Brightside, Irvine Chamber to name a few. 

What's included in this Excellent marketing service that will Jumpstart your lead generation:

1. oGoing team manages and markets your beautiful social media profile. When a new oGoing profile is created, your profile gets automatic 25 new connections and backlinks from reputed oGoing members. 
2. We promote your oGoing profile multiple times a month to potential customers on oGoing, Facebook, Google+, LinkedIn and Twitter. Continuous marketing exposure delivers consistent results. 
3. We share your key updates, on your behalf, on the entire oGoing small business community multiple times a month! Great exposure in front of an engaged community. 
4. We feature your business profile on website home page and category pages, and give you instant visibility in front of potential customers multiple times a month. 
5. We introduce your business to the entire oGoing small business community through one sponsored email blast (when we begin the engagement). 
6. We write pertinent articles about your business and value proposition every month (one story per month), and distribute it on the high-PR oGoing blog, and share it on the oGoing small business community. 
7. We facilitate new qualified connections between your business, and your prospects and customers and help attract warm leads. 
8. We submit your oGoing profile and website once every month to 70 search engines including Google, Bing and Yahoo to increase your SEO page ranking.  
9. We make sure your Google Local, Yahoo Local and Bing Places for Business listing is accurate, and live so that customers can find you online. 
10. We tell the world that you are on oGoing Max Business. This creates tremendous trust and improves online engagement with your customers. 
11. We invite you to our weekly Social Media Best Practices and Tips webinar every Wednesday at 12 pm PDT. Engage and Learn from oGoing founder & CEO Sanjay Dalal, who has trained over 1,000 owners on social media marketing, on how to navigate and win with social media. 
12. Bonus: We will give you an exclusive copy of the Social Media marketing eBook for Small Business - Seven steps to success with social media now best practices and tips. 

Our competitors charge upward of $300 a month for a service such as this with six months commitment, including a setup fee. oGoing Max is highly affordable and our monthly cost is $99 per month, there is no setup fee, and you can cancel any time! 

Go here to get started now 

(you will need a PayPal account to sign up). 

Questions about oGoing Max? Please email us or call us at: 949-829-2742

Sincere regards, 
Sanjay Dalal 
founder / CEO, oGoing

Connect with NOVAtime - Ensuring Millions of Professionals Perform On Time

clock November 27, 2013 05:48 by author Ogoing Team

oGoing Pro member NOVAtime exemplifies excellence in business, technology, people and community. NOVAtime is an amazing Orange County growth story, now serving over 10,000 businesses and helping millions of professionals improve their on-time work performance daily. oGoing team had the privilege to ask them pertinent questions about their business, and is pleased to share key nuggets here:

1. Can you tell us about you and your business?  

Our primary business focus is the development and advancement of the robust NOVAtime Time and Attendance / Workforce Management system. As a forward thinking technology company, we provide fully-integrated, flexible, reliable, and scalable workforce management software and hardware solutions that process in real time, using Push Technology.

NOVAtime’s strategy for success emphasizes continued research and development of new technologies that allow us to remain on the cutting-edge of workforce management policies, processes, and tools. Therefore, we commit 60% of our revenues each year back into research and development of our product. This supports our goal to provide a well-rounded product that integrates with multiple applications (HRIS, Payroll, Finance, and ERP) to allow any organization to run efficiently across all departments and locations.

2. How is your business doing? 

In its 14 years of operation, NOVAtime has maintained financial stability and continued growth in staff size, product offerings, and clientele. We provide solutions and services to over 10,000 organizations with staff sizes ranging from just a few to over 80,000 employees, resulting in millions of lives accessing and using NOVAtime solutions each day.

3. What gets you going? 

NOVAtime is a technology-driven company, empowered and backed by a skilled and enthusiastic team. Over 70% of NOVAtime’s resources are college graduates with degrees in technical fields, applying their diverse knowledge towards building amazing business tools and features that continue to enhance our solutions. It is our passion to utilize the latest technology to improve our customers’ time and attendance processes and enrich the workforce management experience.

4. What are your products or services, and key benefits?

The NOVAtime 4000 application is the foundation of our workforce management system. It includes robust time and attendance features, as well as tools for efficient scheduling, leave management, benefit accrual calculations, reporting, expense tracking, and much more. We also offer a number of powerful time clocks and other data collection methods for a comprehensive and integrated solution.

5. Who are your customers? Can you share a brief success story?

NOVAtime provides services to over 10,000 businesses of all sizes and complexities. We have extensive experience implementing our workforce management system for customers of all industries, including agriculture, finance, government, healthcare, hospitality, manufacturing, retail, etc. Case studies are available to view on the NOVAtime website at

6. How do you find new customers? Or customers find you?

NOVAtime has a strong internal sales team and over 50 resellers in the United States. We also partner with many payroll and HR alliances who offer our workforce management solutions to their own customers. Through these resources, we’re able to actively find new customers and happily provide services to those who find us.

7. What is your biggest challenge? What help do you need to overcome this? 

As NOVAtime grows as a company, we face constant changes in processes, environment, dynamics, etc. Through these new experiences, it is important for us to maintain NOVAtime’s core business values, and we do so by dedicating time and resources to ensure that team members stay focused on our company culture.

NOVAtime’s Company Culture (CREATE)

  • Care – prioritizing customer satisfaction
  • Reliability – providing consistency in job functions
  • Enthusiasm – enjoying job duties
  • Adaptability – adapting to meet technological changes
  • Teamwork – working together as a team
  • Expertise – developing proficiency in specialized fields

8. What are your 2013 goals? Did you kill them? 

This year, NOVAtime went above and beyond to accomplish its goals.

SSAE16 SOC 1 Type II compliance: NOVAtime completed an in-depth SSAE 16 audit and was declared compliant in May 2013. The SSAE 16 SOC 1 Type II report indicates that our processes, procedures, and controls have been evaluated, tested, and approved by an independent accounting and auditing firm. Overall, this achievement is a strong indication that NOVAtime’s products are backed by high quality resources and services.

Technology: NOVAtime strives to remain up to date with technology trends. This year, we accomplished this goal with the release of NOVAtimeLive™ for Windows 8/RT. This application functions as an extension of the NOVAtime 4000 SaaS solution and offers mobility, a live dashboard, and real-time features. NOVAtimeLive™ also utilizes the convenience of live tiles that compliments the functionality of Windows 8 PCs and Windows RT tablets (e.g. Microsoft Surface).

Patient Protection and Affordable Care Act (PPACA) support: The PPACA (or ACA) includes a “shared responsibility” provision, which requires businesses to provide health care coverage if certain qualifications are met. NOVAtime added a PPACA module that helps customers comply with the provision and avoid penalties.

Community involvement: In addition to contributing to business efficiency, NOVAtime contributes to community recovery and development by donating to disaster relief efforts and participating in local school initiatives.  As a notion of gratitude, we continue to offer aid to the community that has enabled NOVAtime to grow to what it is today.

2013 contributions –

  • Troy High School summer internship program – this past summer, NOVAtime hosted four student interns who gained hands-on experience across various departments.
  • Tzu Chi Free clinic – several NOVAtime employees volunteered at a free clinic in San Bernardino to help disadvantaged residents receive medical, dental, and vision care.
  • American Cancer Society – NOVAtime showed continued the support for the “Relay for Life” program by donating to the fundraiser.
  • Disaster relief – NOVAtime contributed donations to disaster relief efforts that were delivered to China following the earthquake in April and to the Philippines after typhoon Haiyan struck in November.
  • Overseas donations – NOVAtime donated computers to Collège Marie-Anne and Christ the King Secretarial School in Haiti.

9. Can you share some tips with our community?

Here at NOVAtime, we enjoy what we do, and we are very fortunate to have created products and services that generate revenue to support our passion for technology. NOVAtime team members genuinely care about our customers, and they work hard to solve end-user business challenges using our timekeeping solutions. Likewise, NOVAtime cares about its employees and strives to create a work environment that is friendly, high-tech, and professional. Our break room at NOVAtime headquarters is equipped with Wii and X-Box game systems, as well as a Netflix subscription, so employees can kick back and enjoy various entertainment options during their breaks. We also promote healthy snacking by arranging fresh fruit to be delivered to the office weekly, and, because NOVAtime is a “green” company, we recycle and provide free coffee mugs to all employees as a way to minimize waste from the use of paper and plastic cups.

Connect with NOVAtime on oGoing

Want to go Pro? Learn how your company can become an oGoing Pro business

New Android App for Business Networking, Social Media Marketing and Lead Generation

clock November 13, 2013 18:05 by author Ogoing Team

oGoing App for Android - Business Networking, Social Media Marketing and Lead Generation
oGoing launches an amazing business networking, social media marketing and lead generation app on the Android store for business owners, marketers, entrepreneurs, professionals and service providers.

"Have you ever tried a side by side comparison between oGoing and other social networks? I suggest you do it, and you'll see a huge difference in features and capability. On these criteria you'll really appreciate what oGoing is offering small business owners, professionals and entrepreneurs in a clearly superior way. And this is not a subjective "plug" for oGoing but an objective, direct comparison of features. It is simply giving credit and recognition to where it is due - and I believe oGoing deserves it!" - Alejandre Abaygar, Internet Video Communications is an exclusive business social network built for discerning professionals who want to grow their social media brand, online marketing and sales. members see real improvement in website traffic, SEO search engine ranking, online visibility, social media engagement and qualified leads after they regularly use this innovative app.

Download the oGoing app now!

Using this amazing app, members instantly share what's going on:
1. Promote offers and specials
2. Post news and events
3. Share product updates
4. Ask questions
5. Express business needs
6. Ask and give referrals
7. Provide insights

This new app helps you connect with over ten thousand potential customers in over 100 business categories including business services, finance and real estate, consulting, marketing, professional services and many more. app is the business social network to engage with new and existing customers, create loyal relationships and jumpstart sales using the latest social media. Think of as the Business Matchmaker!

7 reasons to download the app Now:
1. VERY easy to use! It just takes two minutes to get started. Click on Sign Up button.
2. FOR your business! Find your new customers in 100+ categories, and Connect with them instantly.
3. MARKET your business! Promote your products and services to member organizations.
4. DO more! Find new referrals for your business, and post your business needs now.
5. TALK more! Share real-time updates about your business offers, news and events.
6. POWER your brand! Promote your updates simultaneously on Facebook, Twitter, LinkedIn, Google+ (Login from website to connect your networks)
7. GROW your business! Expand your local contacts, Generate quality leads and Boost sales.

Who should download the app?
Small Business Owners, Entrepreneurs, Professionals, Startups, SMB, Marketers and Service Providers looking to network, share and grow their business, and beat the competition.

Boost your Business and Brand Now on oGoing!!

Download the oGoing app now!

3 Easy Steps To Engage With Customers On Social Media

clock October 30, 2013 14:10 by author Ogoing Team

The majority of professionals miss the mark when it comes to engaging with customers on social media. oGoing presents 3 Easy Steps to engage effectively with customers and generate better ROI.

3 easy steps - courtesy EditionGuard Blog

oGoing is the nation's leading small business social network. oGoing provides an amazing online business networking and social media marketing platform where small businesses, entrepreneurs, startups and owners connect and network online, express business needs, share insights, ask questions and ask for referrals. Professionals announce their news and events, promote their products and services, and post offers. oGoing has a bold mission to promote nation's 28 million small businesses and make them successful.

"Customers are continuously bombarded by non-stop social media updates from their followers. Eventually, these customers stop following you and stop listening to what you are saying. oGoing provides the best business social network for effectively engaging with your customers," Sanjay Dalal, founder / CEO, oGoing.

The majority of professionals use social media to promote what they do. They share continuous updates about their products and services, company news, offers and specials, and upcoming events. These professionals believe that their customers are eagerly consuming these updates. Unfortunately, they are dead wrong! Customers do not want to be blasted by constant promotional tweets or posts. Customers want to see something that interests them and helps them do better business.

Social media is not about self-promotion. As a matter of fact, when a company or individual promotes themselves frequently on social media, their customers become even more disenchanted and disengaged. What are then the best ways to engage with customers on social media networks? The three answers will surprise the business community.

oGoing presents three easy steps to engage more effectively with customers on social media:

Step One: Ask Questions

When a professional asks a question on social media, their customer instinctively pauses to read and answer this question. This is human nature; a person always pauses to think when someone asks them a question. If the customer has a ready answer, they will respond to this question. This is how customers start and remain engaged on social networks. When professionals phrase their status updates as questions, these initiate conversations with their customers, resulting in higher engagement.

Step Two: Answer Questions

By the same token, a professional should always be on the lookout when their customer asks questions on social media. Most professionals do not even listen to what their customers are saying or asking. When customers ask questions, professionals should answer them to the best of their knowledge as soon as possible. The more answers customers receive to their questions, the more engaged they become with the professionals.

Step Three: Promote Customer's Updates

When a professional promotes their customer's updates, three great things happen: Customer becomes excited and happy because their post received a social media boost; Customer becomes curious and begins to pay more attention to the professional's updates; Customer will return the favor in the future. There's one more thing. The social network determines that the professional is doing more than just sharing their own updates, and hence provides more visibility to this professional. A simple act of promoting a customer's update results in follow-on engagement and more exposure.

oGoing is the only business social network that provides easy tools for professionals to ask questions, provide answers and promote customers.

About oGoing: 

oGoing launched, USA's leading social network for small business. oGoing provides owners, service providers and entrepreneurs a powerful social media marketing platform that promotes the business, attracts new customers, boosts online visibility, improves website traffic and accelerates sales.

oGoing Helps Small Businesses Find New Customers! Join oGoing Now

Meet Geoffrey Hassan - The Franchising Expert

clock October 15, 2013 13:20 by author Ogoing Team

Are you looking to expand your business from one location to multiple locations around the state or even the entire nation? One highly profitable way to grow would be to franchise your business. Do you need help in analyzing whether your business is ideal for franchising? Meet Geoffrey Hassan, an oGoing member, and the Franchising expert.

1. Can you tell us about you and your business?

Franchise Development Group is unique in that we help successful businesses go through the entire franchise process: from the initial business expansion consultation to see if franchising makes sense for your business model through all the legal requirements which we help you meet, documentation of your business model with operations and marketing manuals so that your business may be successfully duplicated, marketing of your business opportunity to potential buyers and the follow through to franchisee sales. Once you have started the process, we give you the tools to grow and manage your franchise system. We know from our clients that just the process of franchising in analyzing your systems and documenting your business model will make your existing business even stronger!
Franchise Development & Marketing Group is unique in the franchise consultation business because we become your partner throughout the entire franchise process. Our fee structure is based on the philosophy that by taking qualified franchise clients, and investing our time and talents at the outset, we will make money when you make money (when franchises are sold), which is the way it should be. That is why our initial fee is a fraction of the cost of traditional franchise consulting and legal fees.

2. How is your business doing? 

FDG is expanding through franchising across the US with offices now in more than 10 states in just 2 years. Our recent successes have included client franchise offerings in food, retail, service businesses, home based businesses. We recently had 3 client concepts that made it to Shark Tank finals with the franchise offering, one funded $650K, all doing incredibly well selling master franchises, area developer agreements and individual franchisees as well. Our 2013 revenue has far exceeded original projections and is putting us on a very fast growth path.

3. What gets you going?

We are always enthusiastic to sign a unique business model that is first to market as a franchise offering.

4. What are your products or services, and key benefits? 

We provide legal, documentation, marketing and sales services to our franchise clients. We are a professional group of businessmen, business owners, franchise attorneys, business and franchise brokers, financial advisors, marketing and advertising advisors, digital media experts, sales people, real estate brokers and more--every franchise resource. We have brought all this together to help businesses expand through what we believe is the best method of business expansion--franchising.

5. Who are your customers? 

We have successfully franchised home based businesses, restaurants, retail businesses, service businesses, professional and internet based services. Many different concepts and business models lend themselves well to expansion through franchising.

My local office in Anaheim, CA enables me to meet and work with you on a personal level, discussing your business growth plans and determining with you if franchising is a desirable method of expansion for your business. My philosophy is that of creating an "atmosphere of partnership" with our selected clients so that as our clients grow, their success becomes our success. And if you are not in the California area, we have over 10 offices across the country to serve your needs!

6. How do you find new customers? Or customers find you?

Our customers usually come to us by referral from current clients, professional service providers or franchise brokers.

7. What is your biggest challenge? What help do you need to overcome this?

Our biggest challenge is finding the perfect candidates for our clients to award franchises to. There is a lot of buyer interest out there – but not everyone with check in hand is the right candidate for our clients.

8. What are your 2013 goals? Did you kill them? 

Our 2013 goals are to franchise a real game changing business that will represent a paradigm shift in consumer habits. We are working on one now!

9. Can you share some tips with our community?

Franchising is often overlooked as growth strategy as many business owners are led to believe that franchising requires multiple current units or high initial costs but both are incorrect. A successful business model may lend itself well to franchising if it is duplicatable, marketable and affordable among other criteria. In particular low start up cost, low overhead, high profit margin businesses are particularly good candidates.  

Meet Colleen Montini, Small Business Entrepreneur Who Keeps On Going

clock October 14, 2013 09:24 by author Ogoing Team

Meet Colleen Montini, Small Business Entrepreneur Who Keeps On Going

"Our lives may be short on fairy-tale elements, but our generosity and our willingness to serve well the people we live with lead us toward an ending happier than we can imagine." ~Unknown

Colleen Montini is an entrepreneur who keeps on going! She knows a thing or two about entrepreneurship, staying focused and surviving, and doing well. Check out her inspiring small business story:

1. Can you tell us about you and your business?  

My name is Colleen Montini and I have had my Mary Kay business since June, 2000. I did Mary Kay full-time while I finished my degree in Hotel and Restaurant Management at the University of Houston and have continued doing it part-time ever since. 

2. How is your business doing? 

Great! Mary Kay is designed to be whatever a woman wants and for me that is having wonderful customers who enjoy the products and keep coming back for more. I am proud to say that I have customers who have been with me since I started my business 13 years ago! 

3. What gets you going? 

I like interactions with people where I feel I can make a positive difference in their day. 

4. What are your products or services, and key benefits? 

More than 3 million people worldwide are Mary Kay Independent Beauty Consultants. I offer Skin and Body Care for Men, Women and Teens, Fragrances, and Color Cosmetics. The benefits of being with such a trusted brand and company that just celebrated their 50th Anniversary are enormous. I don’t have to reinvent the wheel and Mary Kay is a name people know they can trust. The products sell themselves.

5. Who are your customers? Can you share a brief success story? 

My customers are mostly women (and a few very important men!) of all ages. I have done presentations for Girl Scout Troops on how to care for your skin and use make-up responsibly and then had the privilege to watch them grow into beautiful young women who are still customers.

6. How do you find new customers? Or customers find you? 

I have moved around a lot and have customers in roughly 12 states. Most of my customers come from referrals and networking.  They can find me through my Mary Kay personal website or on Facebook. I also volunteer and attend community events and try to make sure it comes up in conversation.

7. What is your biggest challenge? What help do you need to overcome this? 

Lately, participation. I have been trying what I think are cute or clever contests and incentives but am not getting the bites I’d like. I think the repeat customers are just more likely to buy when they need something, regardless of the promo (and this is okay too!). More customers is always a plus.

8. What are your 2013 goals? Did you kill them? 

My goals have been to make enough to have fun with, keep getting new customers, and keep the ones I have happy and loyal. I’ve been killing that for 13 years.

9. Can you share some tips with our community? 

Make sure you are doing something you love and don’t quit! Even the most successful businesses will have their ups and downs. As a Mary Kay Independent Beauty Consultant, I get a lot of representatives from other companies (It Works, Jewelry in Candles, Premier Designs, etc) trying to recruit me because they believe their business and products would be "great in conjunction with Mary Kay". If you are going to start any business of this nature, my advice is to research them all very carefully and then choose the ONE that fits your goals and lifestyle and is the one about which you can be passionate. With any business like this, the initial roll-out is typically to friends and family and there are only so many things in which they can support you. It is also difficult to build a loyal customer base when your customers can't be sure where your loyalties lie. Lastly, if you wish to truly be a breakout success then you will need to devote your full time and energy; this is impossible if you have spread yourself too thin and have goals that compete with each other. You cannot serve two masters (or three or four) so do the due diligence, find your passion and stick with it.

Connect with Colleen Montini 
phone: 916-896-5355

Best Time to Post to Social Media Networks

clock July 31, 2013 17:18 by author Ogoing Team

Question: What is the Best Time to Post on Social Networks?

Answer: It depends on when your customers are frequenting the social networks. (this requires some research and learning)

Anecdotal Rule of Thumb: Mornings before 10 am. Afternoons between 1 to 3 pm. And Evening times depend on what network.

However, your customers may be the late night audience, and are only logging in after 9 pm. In that case, you better have your posts pre-scheduled to show up after 9 pm... Or stay up and post them yourself.

Here is further evidence that could dispute what I just said earlier:

Facebook: Traffic is highest between 9 a.m. and 4 p.m. ET.

Best time: Between 1 p.m. and 4 p.m. ET
Worst time: 8 p.m. to 8 a.m. ET
Pinterest: Saturday morning is the best time to post.
Best time: 2 p.m. to 4 p.m. ET or 8 p.m. to 1 a.m. ET
Worst time: 5 p.m. to 7 p.m. ET
LinkedIn: Post before or after business hours.
Best time: 7 a.m. to 9 a.m. ET or 5 p.m. to 6 p.m. ET
Worst time: 10 p.m. to 6 a.m. ET
Twitter: Post all the time (really... every hour if you really want to grab attention)
Best time: 1 p.m. to 3 p.m. ET

Worst time: 8 p.m. to 9 a.m. ET

Google+: Traffic is highest between 9 a.m. and 5 p.m. ET.
Best time: 9 a.m. to 11 a.m. ET
Worst time: 6 p.m. to 8 a.m. ET
oGoingTraffic is highest between 9 a.m. and 6 p.m. PT.
Best time: 9 a.m. to 11 a.m. PT
Worst time: After 8 p.m. PT 

Sources and Cool infographic here:

Small Business Social Media Marketing Best Practices by oGoing

clock July 29, 2013 07:16 by author Ogoing Team

Small Businesses and SMB are embracing social media to promote their brand, increase online visibility, build quality website traffic, provide effective customer service, generate warm leads and attract new customers. oGoing presents best practices for small business social media marketing

Irvine, CA (PRWEB) July 29, 2013

oGoing Small Business Social Network

"Social media marketing and networking helps small business owners, marketers and SMB professionals do more with their customers: connect more, engage more, service more, learn more and promote more." Sanjay Dalal, founder & CEO, oGoing. "oGoing provides an amazing social network and social media marketing platform for small business."

Many business owners, entrepreneurs and SMB need help managing their social media. The experts at oGoing have created a highly affordable social media marketing package for $99 monthly. Learn more about the oGoing Max social media solution.

How effective is social media marketing? Here are some key stats:* Most businesses are spending more than one hour a day on social media marketing. Businesses generate more than 100 percent of web traffic if they have 51 to 100 followers on Twitter than those with 25 or less. Businesses nearly doubled their online traffic after they passed 1,000 Facebook likes. LinkedIn business pages have the most number of generated customers, followed by Twitter and Facebook. Google+ is effectively used by marketers to grow their SEO ranking and increase online visibility. oGoing integrates with Facebook, Google+, LinkedIn and Twitter.

Many online users and shoppers rely on social media to make a purchasing decision, or purchase a product or service through a recommendation on social media. Majority of social media users are more likely to buy a product or pay a service from a business connected with them.

oGoing presents Seven Best Practices for Social Media Marketing for Small Businesses and Professionals:

1. Get started with one or two social network channels; preferably where the customers are, and stay with these channels for at least six months. Don't fall in the trap of starting with too many channels. Stay focused and work hard to create an engaging presence.

2. Spend some time creating a beautiful profile! First impressions matter; customers want to get excited and inspired when they connect on these social media channels. Begin sharing the channels with the customers through the website, emails, business cards, blogs and more!

3. Follow the customers, promote the customers, and reply to their updates. The best way to engage with customers is listen to what they are saying, promote their key updates, and reply to updates wherever possible.

4. Ask lots of questions. The best way to start discussions and immerse your audience is asking questions about a particular industry, new products, current trends, news and events, products and services, and more. Customers are always looking to respond to questions.

5. Share educational, valuable and inspiring content with the customers, especially when traffic is at its peak i.e. when most of the customers are online on the social networks. Be creative and edgy when sharing. Always include a call to action in the content, such as a link to a white paper, an article, invitation to an event, or something relevant.

6. Provide customer support and obtain feedback using social media. This is often the best and easiest way to get going on social media. Ask customers to share their support issues, comments and concerns on social media. Create a separate handle to deliver customer service.

7. Analyze, reflect and re-charge. Social media marketing has to yield positive results versus set goals. "How effective is the social media execution?" Analyze the results, reflect on what worked and did not work, and re-charge the batteries to do more. Be flexible and nimble.

About oGoing
oGoing is USA's leading social network for small business. Over ten thousand entrepreneurs, small business owners, startups, service providers and SMB are using oGoing to connect, share, network, promote and grow their business using the latest social media. Grow website traffic, improve SEO ranking, get B2B leads and attract new customers on oGoing. Join oGoing today and Jumpstart social media. Join Now


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