Connect with Rick Polson: Your Guide to Making a Superstar Company

clock December 9, 2013 09:42 by author Ogoing Team
Making a Superstar Company by Rick Polson

Rick Polson is a small business expert whose book, Making a Superstar Company has helped many current and aspiring small business owners become more successful in their ventures. His book offers a variety of tips and lessons that help to guide novice business owners in their efforts anad put their business strategy on the right path. Read more about his interests and efforts in the following short interview!

1. Can you tell us about you and your business?

I am an author of a book for small business owners entitled Making a Superstar Company. I have spent over 35 years helping small and medium-sized business owners grow and expand their customer bases, The purpose of my book is to share my expertise regarding the building of a business from the marketing persepctive, helping people avoid some of the novice errors. 

2. How is your business doing?

My business is growing everyday. 

3. What gets you going?

Being able to help others build their businesses. 

4. What are your 2013-2014 goals?

Expand sales and come out with a new book 

5. What are your biggest challenges? 

Getting business owners to understand the need for education 

6. How do you find new customers, or how do customers find you?

Facebook, LinkedIn, Twitter, oGoing and e-mails. 

7. Do you have any tips to share with our readers?

Consistency is the key to growing a business. Plan, organize, and be consistent.

Connect with Rick on oGoing!

901-832-2663 (Blog)!/MakingASuperstarCompany  

And purchase his book here:

A Business Success Story: Fayaz Karim

clock November 4, 2013 13:12 by author Ogoing Team

 Meet Fayaz Karim Expert franchise evaluator Fayaz Karim has helped many aspiring business owners with their Subway franchises, and has helped to make all of his clients' businesses more profitable and successful. Read about his determination and drive that helped him become immensely successful.  

 1. Can you tell us about your business?

  I help people buy a business, evaluate it, and also help people sell a business. 

 2. How is your business doing?

  Business is picking up after a hit from the recession.

 3. What gets you going?

  The sense of satisfaction of having helped another buyer along his journey into the business world or a seller into his retirement or orderly exit to other ventures.

 4. What are your products and services, and key benefits?

  Buyer advice-cash flows, valuation, buying strategy, seller advice-valuation, selling strategy, buyer questions. Sometimes I represent both sides for a win-win and educate both sides individually to reduce any disagreements. 

 5. Who are your customers?

  Currently many Subway franchise buyers and sellers.

 6. Can you share a brief success story?

  A client with two Subway stores got into a disagreement with Subway at a local level. He went into arbitration and would have lost both stores. I rescued him by guiding buyers through the approval process with several mishaps. The result was a salvaged $800,000.

  Another client in South Carolina was going through nasty a divorce. His wife’s valuation representative said their businesses were worth $80,000, however I said they were worth $1.5 million less the bank loan owed. The perplexed judge asked his own valuation representative what the value was. The result: $1.2 million. Vindication.

 7. How do you find new customers, or how do new customers find you? 

  Mostly by word of mouth and from my website.

 8. What is your business challenge? What do you need to overcome this?

  Getting fully paid by buyers for valuable advice I give them. They are the clients, and they need buyer education (why should a seller pay for buyer education via commission?). In order to overcome this, all parties would need more education about the buy/sell process and my role in this process.

 9. What are your 2013-2014 goals? Did you achieve them?

  To open a business or franchise buyer school. This is currently on hold.

 10. Can you share some tips with our community?

  1) Never argue about price at the first meeting between buyer and seller. 2) Make sure there is a valid reason for the sale of the business, like retirement, burnout after 20 years, divorce, partnership split, etc. 3) Get a second opinion and debate the pros and cons of the deal, deal structure, your goals and a valuation. 4) Sellers need to be realistic on price, terms and need to be transparent throughout the deal.

Connect with Fayaz Karim on oGoing here:

Want to go Pro? Learn how your company can become an oGoing Pro business

Meet Colleen Montini, Small Business Entrepreneur Who Keeps On Going

clock October 14, 2013 09:24 by author Ogoing Team

Meet Colleen Montini, Small Business Entrepreneur Who Keeps On Going

"Our lives may be short on fairy-tale elements, but our generosity and our willingness to serve well the people we live with lead us toward an ending happier than we can imagine." ~Unknown

Colleen Montini is an entrepreneur who keeps on going! She knows a thing or two about entrepreneurship, staying focused and surviving, and doing well. Check out her inspiring small business story:

1. Can you tell us about you and your business?  

My name is Colleen Montini and I have had my Mary Kay business since June, 2000. I did Mary Kay full-time while I finished my degree in Hotel and Restaurant Management at the University of Houston and have continued doing it part-time ever since. 

2. How is your business doing? 

Great! Mary Kay is designed to be whatever a woman wants and for me that is having wonderful customers who enjoy the products and keep coming back for more. I am proud to say that I have customers who have been with me since I started my business 13 years ago! 

3. What gets you going? 

I like interactions with people where I feel I can make a positive difference in their day. 

4. What are your products or services, and key benefits? 

More than 3 million people worldwide are Mary Kay Independent Beauty Consultants. I offer Skin and Body Care for Men, Women and Teens, Fragrances, and Color Cosmetics. The benefits of being with such a trusted brand and company that just celebrated their 50th Anniversary are enormous. I don’t have to reinvent the wheel and Mary Kay is a name people know they can trust. The products sell themselves.

5. Who are your customers? Can you share a brief success story? 

My customers are mostly women (and a few very important men!) of all ages. I have done presentations for Girl Scout Troops on how to care for your skin and use make-up responsibly and then had the privilege to watch them grow into beautiful young women who are still customers.

6. How do you find new customers? Or customers find you? 

I have moved around a lot and have customers in roughly 12 states. Most of my customers come from referrals and networking.  They can find me through my Mary Kay personal website or on Facebook. I also volunteer and attend community events and try to make sure it comes up in conversation.

7. What is your biggest challenge? What help do you need to overcome this? 

Lately, participation. I have been trying what I think are cute or clever contests and incentives but am not getting the bites I’d like. I think the repeat customers are just more likely to buy when they need something, regardless of the promo (and this is okay too!). More customers is always a plus.

8. What are your 2013 goals? Did you kill them? 

My goals have been to make enough to have fun with, keep getting new customers, and keep the ones I have happy and loyal. I’ve been killing that for 13 years.

9. Can you share some tips with our community? 

Make sure you are doing something you love and don’t quit! Even the most successful businesses will have their ups and downs. As a Mary Kay Independent Beauty Consultant, I get a lot of representatives from other companies (It Works, Jewelry in Candles, Premier Designs, etc) trying to recruit me because they believe their business and products would be "great in conjunction with Mary Kay". If you are going to start any business of this nature, my advice is to research them all very carefully and then choose the ONE that fits your goals and lifestyle and is the one about which you can be passionate. With any business like this, the initial roll-out is typically to friends and family and there are only so many things in which they can support you. It is also difficult to build a loyal customer base when your customers can't be sure where your loyalties lie. Lastly, if you wish to truly be a breakout success then you will need to devote your full time and energy; this is impossible if you have spread yourself too thin and have goals that compete with each other. You cannot serve two masters (or three or four) so do the due diligence, find your passion and stick with it.

Connect with Colleen Montini 
phone: 916-896-5355

Meet Dan Koven, Health Insurance Entrepreneur

clock September 23, 2013 12:21 by author Ogoing Team
Meet Dan Koven, Small Business Health Insurance Entrepreneur

Meet Dan Koven, persistent Orange County Entrepreneur focused on Health Insurance for Small Business and Families

How did you get started? 
Allan Koven CLU, my father and founder started Koven Insurance over 35 years ago in Anaheim. I joined the business 5 years ago after selling an internet company I was a co-owner of based in Newport Beach. We’ve been a true “family-based” business since inception and intend to keep it that way. Community, service and personal connection is very important to us. We tell people that it doesn’t cost a penny more to use an experienced agent. That’s a value added fact.

How is your business doing? 
With Obamacare’s inception becoming law in a matter of mere months, we’re working hard as advisors to understand every aspect of this landmark health insurance legislation reform. It’s been a roller coaster of a year so far but we’re confident that with client education and patience and our ability to help navigate these tricky waters, it will, eventually, be seamless.

What gets you going? 
An advisor of any professional field has an important obligation to their clients. They need to listen closely instead of talking. They need to digest information and offer practical solutions. What gets me going? Waking up each morning knowing I’m helping someone through a confusing and often complex process. That feels good. It feels right.

What are your products or services, and key benefits? 
We specialize in individual/family and small business (under 50 lives) health insurance, but at our company we write a lot of life insurance, both permanent and temporary, for families as well.  We also offer dental, vision and other insurance lines as well as annuities, disability and medicare.

Who are your customers? Can you share a brief story? 
Our clients are business owners, homemakers, students, professionals, the guy working at Subway and everyone in between who understands how important having insurance is.

What are your 2013-2014 goals?  
We really enjoy working with small group business owners. There’s bound to be plethora of questions pertaining to employee benefits over the next year and we are poised to answer every single one of them. The law is complicated. We are certified to market within the Covered California exchange and licensed to market “off the exchange”.

Can you share some tips with the community? 
Persistence, honesty and diligence is crucial when dealing with something as personal as insurance. Running a business such as this requires extraordinary communication skills and follow through. Rapport is imperative, of course.

Connect with Dan Koven through his website, or Facebook

Phone: (714) 991-1777
Dan's office is in Anaheim, California.

oGoing Interviews Mina Kuper of Madison Debt & Tax Relief

clock October 3, 2012 07:29 by author Ogoing Team

Mina Kuper of Madison Debt & Tax Relief"Madison just rescued me from real financial disaster! My consultant was courteous, friendly, prompt, returned my calls promptly and answered my questions. She put a tremendous effort into getting the process done as fast as possible" - Joan, MDR

What's the definition of a caring entrepreneur? Meet oGoing Pro Member and hard-working small business owner, Mina Kuper of Madison Debt & Tax Relief. Mina manages multiple businesses in parallel. Mina is an honest, driven and caring business woman who wants to help her customers in the best way possible, and solve their complex tax and debt problems. I asked Mina a few questions about her business, and how's it going. Read on and learn from her insights and experiences:

1. What led you to start Madison Debt & Tax Relief? How is the progress?

I was in the mortgage business for many years.  I realized how many people were struggling with Tax matters.  After helping many people and businesses I decided to hire an attorney and pursue this as a business helping many people and businesses.

2. What are your products and services? What problems do they solve?

We do audit reviews.  We stop wage garnishments, bank levies, IRS house liens.  We also Amend returns, and file unfilled returns.  We help businesses through out the United States.

3. What is your favorite customer success story? 

We had a 48 year old man who owed the IRS $100K.   His life span was limited.  His ex-wife with whom he had a daughter with owed half that debt.  She was not aware that he had not been paying his taxes.  He did not want to die leaving her in debt with a child.  We were able to get an innocent spouse petition after long hard negotiating and she is now debt free.

4. Why do customers love Madison? What makes you different?

People love Madison Debt and Tax because of the very friendly and quick responses.  We will always call you back...  People feel like they are our only client.  With our A rating on the Better Business  Buearu and many wonderful reviews,  we feel good about the work we do.

5. How do you define success within your company?

Our success has been revealed through our fantastic settlements and negotiated offers.  We truly are the best.

Connect with Mina Kuper, Founder & President of Madison Debt & Tax Relief on oGoing today! They also have great offers for oGoing members.

Mina Kuper

Founder & President
Madison Debt & Tax Relief
Direct: 310-345-8500




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