The Business Owners Roundtable | Creating Thriving Workplace Culture | October 18

clock October 3, 2017 22:51 by author Ogoing Team

Connect and Share Ideas with Local Business Owners on How To Create A Thriving Workforce Culture.

Whether you are a one-person solopreneur looking to hire your first employee, or a growing small business with 5 or more employees, creating a positive workforce culture is critical to your success and future growth. How do you go about enabling your company environment where employees love to work hard, enjoy the teamwork and stay super productive?

"Sometimes business owners concentrate so much on acquiring the next big account, they forget to actually plan to protect and nurture the company’s culture.

To optimize any expansion, it’s important to create specific plans – before the growth takes place – that focus on issues of infrastructure and personnel. Otherwise, you’re likely to look up after the dust settles and realize you’ve lost key personnel and that “special something” that helped define your company.

Warning: Chaos ahead

Business owners often mistake superficial things for culture: The foosball table in the break room or the meeting rooms named after comic book characters. But really, workforce culture is shaped by a host of organizational decisions, some related to infrastructure."1*

Business Owners Roundtable by oGoing

Main Topic for the Business Owners Roundtable

Creating Kickass Workforce Culture

Can you build the type of culture that befits your vision and mission, and the promise you’re making to customers, rather than accepting a default culture that exists in the absence of any effort?

Our guest speakers: 

Ailene Dewar guides business to implement best of class HR practices. With more than 19 years of human resources, recruiting, and workers’ compensation related experience, Ailene is adept at helping businesses to succeed by strategically managing their human capital. She is a sought after speaker on the topics of employment branding, online recruiting strategies, and pain medication intervention. She has spoken at dozen local organizations, associations and chambers of commerce. She's the Business Performance Advisor at Insperity.

Jorge Mora is an Orange County native and consults businesses to implement a proactive approach to Human Resources focusing on each company’s most valuable asset…their employees. With more than 25 years of experience in human resources, employee benefits, and sales & marketing, Jorge excels at helping businesses improve culture, processes, and helps contain costs. Jorge has traveled to several countries in his professional career giving him a unique and global perspective on business and culture. Jorge also served honorably in the Unites States Navy and is a Desert Storm Veteran. Jorge is happily married over 11 years and has two children, a son and a daughter. Jorge, an International Business graduate from CSUF, is a Business Performance Advisor for Insperity. 

Business owners will be attending the Roundtable who face culture issues, overcame challenges with their workforce culture, made culture mistakes, created stopgap solutions and learnt the hard way. Learn from these owners and business culture experts on how you can grow your business without sacrificing your culture!

Our Sub Topic

Get To Know oGoing

We will also share knowhow on oGoing.com local business community to promote your business, connect with over 34K prospective clients, share your story and boost SEO. oGoing is great to make new connections online.

Come prepared to network, share and learn (and have a good time)!

Thank You ROC for your hospitality!

Detailed Business Owners Roundtable Schedule

Where: Real Office Centers at the Vine OC

5151 California Ave., Suite 100, Irvine, CA 92617

6:00 to 6:40 pm - Business Networking, Pizza, Breadsticks and Coke
6:40 pm to 7:15 pm - One-minute Stories by Business Owners 
7:15 to 8:00 pm - The Roundtable Main Topic and Guest Speaker
8:00 to 8:30 pm - Networking and Close

We look forward to seeing you at our Eighth Business Owners Roundtable of 2017.

Our sponsor for the Business Owners Roundtable

Insperity



Find New Customers | The Business Owners Roundtable

clock July 30, 2017 13:49 by author Ogoing Team
Sixth Business Owners Roundtable on August 10

Find New Customers Online | August 10, 2017

You're Invited to the Sixth Business Owners Roundtable on August 10, 2017. Our Business Roundtables are exclusive, attended by 25 local business owners for real interaction, and focused on the latest topics to grow your business.

The Business Owners Roundtable is brought to you in partnership with Microsoft & TriTech SBDC.

Our Roundtables provide maximum opportunity to share your story, make real connections, meet prospective customers, find potential partners and learn about the latest technologies impacting your business!

Our Main Topic:
How To Find New Customers on LinkedIn and oGoing

If you are like most people, you have a LinkedIn professional profile that's just sitting there; you occasionally check LinkedIn to accept incoming connection requests, and update your experience as you move from one position to another. We are not talking about leveraging LinkedIn for your career professional growth. We are talking about using LinkedIn to explicitly grow your brand and business, and find new customers.

LinkedIn Marketing Matters

80% of B2B marketing leads from social media come through LinkedIn. 92% of B2B marketers use the platform over all others. Marketers say they see a 28% lower cost per lead with LinkedIn Sponsored Content than other programs. Marketers love LinkedIn, and Business Owners should too!

Come to this Business Owners Roundtable to learn and share best practices and tips on LinkedIn and oGoing, How to Move From Profile To Profits, and Growing Your Business.

Be on the Cutting Edge. Be ready for Digital Transformation. Be an Innovator!

Bring your own customer stories to this Roundtable to share with our business owners.

Come prepared to network, share and learn (and have a good time)!

Register for Business Owners Roundtable

When: August 10, 2017

Where: Real Office Centers, The VineOC

5151 California Avenue #100

Irvine, CA 92617

Seven Steps To LinkedIn Success:

1. Having A Great Profile Headshot

2. Creating A Tagline That Attracts

3. Developing Your Business Summary

4. Growing The Right Connections

5. Sharing Engaging Content That Inspires

6. Using LinkedIn Messaging To Communicate

7. Connecting LinkedIn with oGoing

Get To Know The Local Business Network

We will share knowhow on oGoing.com local business network in Orange County to share your story, promote your business, connect with over 30K prospective clients, and boost your SEO. oGoing is amazing!

The Business Owners Roundtable Schedule 

6 pm to 6:30 pm - Introductions and Networking. Pizza and Coke.

6:30 pm to 7:30 pm - The Roundtable - Share Opportunities

7:30 pm to 8:00 pm - Follow up and Prospecting

Thank You ROC for your hospitality!

We will be donating $5 for each regular ticket to Olive Crest in Orange County dedicated to preventing child abuse, to treating and educating at- risk children, and to preserving the family...

Photo Collage from Fifth Business Owners Roundtable in Irvine, Orange County on June 14, 2017

Photos from Fifth Business Owners Roundtable in Irvine, Orange County



The Business Owners Roundtable | Grow Your Business With Email Blasts

clock June 2, 2017 13:19 by author Ogoing Team

Are You Using Email Blasts To Keep Your Prospects and Customers Informed, Share Insights, Offer Deals and Grow Your Business?

oGoing Invites you to our Fifth Business Owners Roundtable on June 14 evening in Irvine, Orange County.

Email Marketing Blasts - Grow Your Sales - Business Owners Roundtable

Top 5 Email Marketing Stats Your Business Simply Can't Ignore In 2017 and beyond*:

1. The number of e-mail users in the US is projected to grow to 244.5 million by the end of 2017, and to 254.7 million by 2020. What share do you have? (Source: Statista, 2016)

2. The Apple iPhone leads email client market share with 33%, followed by Gmail at 19% as of December 2016. Are you making sure your emails look great on these platforms? (Source: Litmus, 2016)

3. Segmented email campaigns have an open rate that is 14.32% higher than non-segmented campaigns. Do you know what are segmented emails? (Mailchimp, 2016)

4. The open rate for e-mails with a personalized message was 18.8%, as compared to 13.1% without any personalization in 2016. Are you personalizing your emails? (Source: Statista, 2016)

5. 49% of small business owners do not use email marketing data to assist with their email marketing campaigns because they do not know where to begin. Are you one of these businesses? (Source: Constant Contact, 2016)

One more: Triggered emails drive 624 percent higher conversion responses for the same number of sends as compared to “batch and blast” emails. This is driven by a 381 percent higher click rate, and an 180 percent higher post-click conversion rate. Do you know what are triggered emails? (Source: VentureBeat, 2016)

Bottomline

If you are not yet recognizing the tremendous impact email marketing blasts have on your business, your business is about to get disrupted by the ones who do.

Our Business Owners Roundtable on June 14 evening will Focus on 7 Email Marketing Essentials:

1. How and Where to get started - what platforms and why?
2. Build your email list with prospects and customers that matter
3. Create awesome emails with Subject Lines that result in most opens
4. Deliver compelling Call-to-action strategies that result in most clicks
5. Include images and videos that have the highest open rates
6. How to personalize your messages to your customers and prospects
7. Email Automation strategies and techniques on major platforms such as MailChimp and Constant Contact, and others.

Email marketing and messaging has to be one of the top three initiatives of your small business marketing plan. 

We will also discuss Top 7 Don'ts For Email Marketing.

Bring your own stories to this Roundtable, and your own favorite email marketing app to share with our business owners.

Register For The Business Owners Roundtable Here

LOCATION

Real Office Centers, The VineOC
5151 California Avenue #100
Irvine, CA 92617

Get To Know Your Local Business Network

We will share knowhow on oGoing.com local business network to share your story, promote your business, connect with over 25K prospective clients, and boost your SEO. oGoing is amazing!

Come prepared to network, share and learn (and have a good time)!

June 14 - Detailed Business Owners Roundtable Schedule

6:00 to 6:40 pm - Business Networking 
6:40 pm to 7:15 pm - One-minute Stories by Business Owners 
7:15 to 8:00 pm - The Roundtable Main Topic 
8:00 to 8:30 pm - Networking and Close

We look forward to seeing you at our Fifth Business Owners Roundtable of 2017. 

Thank You ROC for your hospitality.



Welcome!

Sign in